Last Updated: March 10, 2025

GURU UK NETWORK LIMITED ("we," "us," or "our") is committed to protecting the privacy of our users ("you" or "user"). This Privacy Policy explains how we collect, use, share, and protect your personal information when you interact with our games, applications, websites, and related services (collectively referred to as "Services").

GURU UK NETWORK LIMITED is the data controller, with a registered office at 2nd Floor, 136 Baker Street, London, United Kingdom, W1U6UD.

We reserve the right to update this Privacy Policy at any time. If changes occur, we will modify the "Last Updated" date accordingly. You should review this policy periodically, as continued use of our Services following updates signifies your acceptance of the revised terms.

1. Information We Collect

We collect different types of information depending on how you use our Services. This may include:

Personal Information & Account Details

When you register an account to track game progress and sync data across devices, we may collect:

It is your responsibility to ensure the accuracy and security of this information.

Device Information

To optimize our Services, we may collect details about:

Usage Data

We automatically gather information about your interactions with our Services, including:

Location & Camera Permissions

Certain features may request location access or camera permissions. You can manage these settings via your device preferences.

Data from Third Parties

We may receive user-related data from external service providers operating within our Services. A list of these partners is available in Appendix B.

Social Media Data

If you log in using Facebook or Google, we may collect:

User-Provided Data

You may also voluntarily provide data when participating in surveys, promotions, contests, or events.

Cookies & Tracking Technologies

We and our advertising partners may use cookies, SDKs, and tracking technologies to personalize ads and enhance the user experience. If you'd like to opt out, refer to the "Opt-Out of Targeted Ads" section below. More details on third-party tracking technologies can be found in Appendices A & B.

2. How We Use Your Data

We process your personal data to:

For users in the EEA, Norway, or Switzerland, we obtain explicit consent before processing data for targeted advertising. Opt-out options are provided below.

3. Data Retention

We retain your personal data only for as long as needed to:

If your account remains inactive for 14 months, your personal data will be deleted. Once removed, it cannot be retrieved.

4. Your Rights & Choices

You have the right to:

How to Opt Out of Personalized Ads

For iOS Users:

  1. Open Settings

  2. Navigate to Privacy → Advertising → Enable "Limit Ad Tracking" (iOS 13 and earlier)

  3. For iOS 14+, go to Tracking → Disable "Allow Apps to Request to Track"

For Android Users:

  1. Open Settings

  2. Go to Google → Ads

  3. Enable "Opt out of Ads Personalization"

Even after opting out, non-personalized ads may still appear. More details can be found in Appendix A.

To exercise any privacy rights, contact [email protected].

5. How We Share Your Information

We may share data under these circumstances:

Data will only be shared beyond these purposes with your explicit consent.

6. Children's Privacy

Our Services are not intended for users under 16. If we discover any accidental collection of data from minors, we will delete it immediately. If you suspect a violation, contact [email protected].

7. Third-Party Links

Our Services may link to external websites (e.g., Facebook, Twitter). We do not control these third-party sites and are not responsible for their content, security, or privacy practices.

8. California Privacy Rights

California residents can review their rights under the California Consumer Privacy Act (CCPA).

9. Changes to This Policy

We may update this Privacy Policy periodically. The "Last Updated" date will reflect the latest version. Continued use of our Services constitutes acceptance of any modifications.

10. Contact Us

For privacy-related inquiries, contact us at:

Email: [email protected]

APPENDIX A - Advertising Networks & Partners

To enhance advertising and marketing efforts, we collaborate with the following companies. If you are located in the European Economic Area (EEA), some of these third-party advertisers, analytics providers, and other partners may request your consent before collecting or processing certain device information for advertising purposes.

These companies may collect and process both personal and non-personal information, including:

This data enables advertisers to deliver relevant ads, personalize content, analyze ad performance, and optimize marketing strategies.

Note: Some providers, such as Fyber, Mobfox, and PubNative, act only as data processors under our instructions. Others operate as independent data controllers, meaning they manage and process data based on their own policies. You can review their respective privacy policies and manage opt-out preferences via the links provided.

Advertising Partners

Users who wish to opt out of personalized advertising can do so by following the instructions provided in the privacy policies linked above.

APPENDIX B - Analytics & Other Service Providers

We utilize analytics tools to better understand user behavior, enhance our Services, and optimize the overall user experience. These tools help us analyze app performance, engagement trends, feature interactions, and advertising effectiveness.

To learn more about how your data is processed by these providers or to manage privacy settings, please visit their privacy policies using the links below.

Analytics & Service Partners

These partners may collect device information, session data, user interactions, and performance metrics to improve service quality. If you wish to limit or opt out of certain data collection activities, refer to the opt-out options provided in their respective privacy policies.